Setting Goals that Make Sense as a Passionate Creative

Confession time: I hate money goals.

Actually, that's not 100% true. I love them and I hate them (and I talk about why in this podcast episode). But either way, I'm over them. I'm over them defining my business. I'm over making them the BIG goal in my business.

And I know I'm not alone.

The truth is, money goals just don't fit everyone. Whether it's your lifestyle, your personality, the mission and goals of your business... or they just don't seem to work for you.

Planning and goal-setting primarily around money goals is the traditional way of setting up business goals. But it's not always the best way to plan, and I'm over it!

So in this episode, I share what money goals are, how they are traditionally used for planning and goal-setting, and other metrics (and methods of planning) you can use as the focal point of your 2024 business and life planning.

This is the fourth of a series of podcast episodes all around planning in your business for the new year.

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